Digital Tactics

It’s true – we are living in a digital world. Customers and stakeholders are engaging with products and services online at an ever-increasing pace. The question is how much of your marketing budget should you be spending online? Should you be spending your time and efforts on social media? Pre-roll or banner ads? What about geofenced ads in specific locations or at specific events? Our staff works with digital components every day. We will help you think through the pros and cons of the different options and help you put together an affordable, successful strategy. And once we have a plan, we will then implement it and monitor it, adjusting as needed to optimize performance.

Geotargeting

In an ever-growing competitive market, it is becoming increasingly important to target potential consumers according to their location and buying habits. Whether focusing on specific neighborhoods, competitors’ storefronts, or high traffic destinations, Venture can help clients cost-effectively target their most likely customers.

Social media

We live in a social media age, which means any successful marketing plan will have social media components. Venture’s team will drive clicks, homepage views and conversation that boost your public persona.

Online video

While traditional TV commercials may be on the downswing, video content for online consumption and over the top television is definitely stronger than ever. Venture has the resources and know how to build affordable, high-quality original video that will tell your story and grab your consumers’ attention.

Search Engine Marketing

Yesterday’s phonebook is today’s online search engines. Consumers connect with businesses, schools and professionals through their keyboard and smart phone. Making sure your organization appears at the top of relevant searches is paramount to strong marketing efforts, and Venture can help you get there.